Saturday 19 December 2009

Networked noughties 2000-2002

The last 10 years will be known as the networked decade. At the risk of sounding Churchillian : "Never before have people been able to communicate so quickly, and never before has so much information been available to so many people". Sure, previous years saw the telephone, CB radio, television, the Web and e-mail, but this decade was the one when social networking came of age, and where unprecendented access to vast storehouses of knowledge became common place for millions across the globe.

The speed at which these technologies have become a part of our every day experience is quite astonishing and it is exemplified in the noughties. In this short series of blogposts, I want to look back over the years 2000-2009, to map the key moments when the digital decade changed our lives.

Once the frenzy of the Millennium celebrations had died down (Millennium - is this now a derelict term?) we began to see signs of what the future would hold. We didn't need to wait too long. July 2000 saw the launch of one of the first social networking sites: Friends Reunited. The basic premise of the site was to reconnect people who for some reason had lost contact with each other. The promise of 'reunion of old friends' became the basis for much of what was to follow. Within a year Friends Reunited had grown to over a million users, establishing that connecting and sharing online were going to become a very popular pastime.

The 'hive minds' concept was realised with the launch of Wikipedia in January 2001. Just about everything that can be said has already been said about Wikipedia. But for better or worse, Wikipedia is here to stay, has broken a lot of new ground about what is meant by 'knowledge' and has opened up the doors for a sea-change in open, collaborative knowledge building.

Other significant events in 2001 included the launch in July of Sky+, prompting a shift in our perceptions of what digital television could bring, and Interactive TV became a reality for many when it was made widely available in November of the same year. The ability to stop, start and replay live action, and to interact from a handset with TV was an exciting concept. Apple gave birth to the iPod in the US, bringing handheld technologies to the masses, and 3G mobile phone services were available for the first time in the UK in time for Christmas, opening up an entire new vista of telephony.

In 2002 there was failure and success for digital TV. May saw the closure of the fledgling ITV digital service, which had only been established (as a rebirth of ON Digital) in July 2001. But UK TV viewers rubbed their hands in anticipation when Freeview became available in October.

Our viewing habits were changing, and information communication technologies were beginning to take a more prominent place within the home, office and classroom. The first 3 years of the new decade were only a prelude though - these developments merely laid the foundation for the digital maelstrom that was to follow. This series continues tomorrow with a review of the years 2003-2005.

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