Pigs are flying

In several previous posts on this blog I have extolled the virtues of open content, and have called for traditional journals to go open access. Recently we heard the excellent news that the flagship journal of the Association for Learning Technologies (ALT-J) which recently changed its name to Research in Learning Technology, will go fully open access in January 2012. It took a change of publisher to achieve it. In future, I predict that the 3 issue a year publication will reach a significantly larger and more diverse audience than it has ever previously achieved. That's what happens when content is made free and open for all. For me and an increasing number of other academics in all disciplines, open access is the way forward, and I am becoming disenchanted with the idea of writing for closed and pay-wall ridden publications.

I therefore sat up and took notice this week when the American publishing house Nova Science sent me an e-mail asking me if I wanted my recently published chapters to be open and freely available to readers. What an opportunity! I thought. It's a no brainer! So I checked the fine print. Here's the deal: Any Nova published author can participate in the open access scheme - it's easy. All we have to do is complete an order form and send it off to Nova with our credit card information. For only $400 I can enjoy option 1. "This feature allows your chapter to be visible free of charge to anyone in the world with internet access. In addition, the Publisher will send e-announcements to up to 100 recipients upon request and provision of the email list." For a paltrey $700 my readers and I can enjoy option 2: "The Express version of Open Access provides Open Access immediately after page proofs resulting in full Open Access 8-12 weeks before publication." Not satisfied with such an unbelievably generous offer, Nova are really pushing the boat out, creatively offering additional options for only a small extra payment, including colour print versions ($300 for the first 10 pages and just a little more for additional pages), video enhancement (a snip at $400 for 10 minutes) and even 'personalised offprints' at $14.50 per item.

It thrills me to think that Nova Science (and hopefully other publishers too) have finally decided to put their authors and readers first, while worrying less about their shareholders, as they fully adopt the ethos of open content and open access for all the content they publish. After all, the content is only there as a result of the hard work of academics and authors, so it's only fair. It warms my heart to think that they are now putting aside their profiteering instincts to ensure that knowledge is democratised and freely available for all. I'm going to sign up to this most excellent arrangement ... just as soon as the pigs that are flying around outside my window stop for a swill break.

Image source by Stephanie Pouyllau

Pigs are flying by Steve Wheeler is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.